Monday, 21 November 2011
Jasmine Ash - Starlight
Revolving on an axis of jolly, childlike piano and sugary sweet vocals, Jasmine Ash's debut single Starlight recalls Feist at her most poppy - think of a more up-tempo 1, 2, 3, 4 and you'll be on the right track.
Co-written and produced by two of the members of Phantom Planet (them of the OC theme tune fame), Starlight benefits from the group's keen sense of pop sensibilities and plays to all the surefire recipes for crafting the most indelible of tunes - chiefly a cute whistling section.
The track's undeniably sweet overtones clearly strike a chord as they're currently soundtracking a new TV campaign of Ferrero Rocher adverts and if anything, that chocolatey burst of goodness is the perfect confectionary-based equaivalent to this rather charming track's appeal.
Coming up with advert-friendly songs is something of a habit for Jasmine, one of the other cuts from her debut album was used as part of a tutorial for the iPad 2.
It's a sign of the times that this now seemngly uber-popular trend for airy piano-pop with vocals supplied courtesy of up and coming female artists is so inescable these days - but if you're searching for the best of the bunch amidst the increasingly crowded market, Jasmine is assuredly one of the superior finds.
Starlight is released on the 26th December with her debut album Beneath the Noise following in February.